Episode 297 – Believe in You and ‘Believe It’ with Jamie Kern Lima

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Today you are going to go on an amazing journey. Our guest today has an incredible and inspirational story to tell us all. From an idea sparked in her living room with her husband, Jamie Kern Lima took the biggest risk of her life for an idea that she just KNEW would make it. Faced with self-doubt, body-doubt, God-doubt, down to her last few dollars and told “No one is going to buy makeup from someone who has your body,” Jamie reveals for the first time here on T&B and in her book ‘Believe It’ what really went down, how she almost didn’t make it, how she learned to trust herself, and the powerful lessons you, too, can use to go from underestimated to unstoppable. 

  • She shares her story from when she started as a Denny’s waitress and realizing she had more to give to life 
  • Describing her journey from sitting on the living room floor with her husband and TRANSCENDING to accomplish her selling her company for 1.1B
  • How Jamie managed to pull it together on live television to sell her product and never quit when it got hard for her 
  • Believe IT – her new book about her journey of listening to her gut and how it drove her to her success 

Believe IT: How to Go from Underestimated to Unstoppable 

Author: Jamie Kern Lima

Available: Feb 23. 2021

Buy the Book At: BelieveIT.com

 

ARE YOU READY TO BELIEVE IN YOU?

 

Imagine overcoming the things holding you back, breaking through the barrier of self-doubt and fully becoming the personYOU were BORN TO BE!

In Believe IT, Jamie Kern Lima, founder of IT Cosmetics, shares the wild but true story of how a once struggling waitress turned her against-the-grain idea into an international bestselling sensation, eventually selling the company for over a billion dollars and becoming the first female CEO of a brand in L’Oréal’s 100+ year history. Faced with self-doubt, body-doubt, God-doubt, down to her last few dollars and told “No one is going to buy makeup from someone who has your body,” Jamie reveals for the first time what really went down, how she almost didn’t make it, how she learned to trust herself, and the powerful lessons you, too, can use to go from underestimated to unstoppable. 

With radical vulnerability and honesty, Jamie takes you on a journey through deeply personal stories of heartbreak and resilience—including accidentally finding out she was adopted when she was in her twenties and the reverberations this has had on all aspects of her life. Jamie also pulls back the curtain on her fight to change the beauty industry’s use of unrealistic images, on behalf of all the little girls who are about to start doubting themselves, and all of the grown women who still do. Spellbinding, riveting, with raw vulnerability and down-to-earth warmth, Believe IT shakes your soul and shows you thatyou, too, have what it takes to believe in yourself, trust yourself, and go from doubting you’re enough to knowing you’re enough!

Do you have big goals, hopes, and dreams but let rejection get in the way? Do you struggle with feeling like you’re not enough and like success is something that happens to other people, but have a hard time believing it’s possible for you? Do you let past mistakes and failures hold you back? Do you know deep down inside that you were created for more, but somehow still doubt yourself? 

 

In Believe IT you’ll discover how to…

  • Overcome self-doubt
  • Gain the courage to take risks, and empower yourself and others
  • Tune into and trust your own intuition
  • Let go of your mistakes and insecurities
  • Turn down the volume on your inner critic
  • Handle the rejection, the haters, and the mean girls
  • Boost your confidence
  • Start your dream (and keep going!)
  • And much more…

 

If you’ve ever doubted yourself or felt truly underestimated, this book will inspire a new kind of belief and confidence in you and your dreams!

About the author

 

JAMIE KERN LIMA started IT Cosmetics in her living room and grew the company into the largest luxury makeup brand in the country. She sold the company to L’Oréal in a billion-dollar deal and became the first female CEO of a brand in its history. Her love for her customers and remarkable authenticity and belief eventually landed her on the Forbes America’s Richest Self-Made Women list. Today, she’s a mother of two and an investor, speaker, and thought leader who is passionate about inspiring and elevating women. She’s also an active philanthropist who has donated over $40 million in product and funds to help women face the effects of cancer with confidence. 

Learn more at JamieKernLima.com and follow on IG @jamiekernlima

Thanks so much for tuning into this week’s episode of The Trust and Believe Podcast! We hope you enjoyed it and would love it if you could take a moment to subscribe and review at the link below. This will ensure we continue to deliver information, motivation and inspiration to trust and believe in YOU! A review also gives you a  chance to be featured in our next episode!  Review The Trust and Believe Podcast here